The Distributed media brand recently hosted a flagship conference on blockchain technology in San Francisco where prominent thinkers and experts in the space joined together to deliver a variety of fireside chat-style talks on the most pressing topics of today and tomorrow.
One such discussion focused on the potential for distributed ledger technology to radically disrupt journalism and digital media, moderated by the Axios technical reporter Kia Kokalitcheva.
Two CEOs making their marks on the digital journalism scene offered insights during the discussion, with Matthew Iles of Civil sharing his lessons learned in trying to build a decentralized platform for independent journalism and Jarrod Dicker of Po.et outlining how his protocol could allow creators and journalists to more sustainably monetize their work.
The pair seemed to agree that the largest issue facing journalism today is the distinct difference between the actual content creators and the media platforms that their work is hosted on. As the competition between media companies becomes even fiercer, they are incentivized to maximize revenue through sensational titles and lowered journalistic integrity. As trust in these larger media assets “craters,” as Iles put it, firms like Civil and Po.et will have the opportunity to use blockchain-based platforms to give content a more concrete mark of independence and high standards of quality.
These CEOs managed to address a wide range of concerns to the present and future states of the digital media industry in a succinct fashion. This level of polish and expertise was a standard feature of panel discussions at the Distributed 2018 conference. To watch other panels on the wide range of topics covered there, visit Distributed’s YouTube channel.
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